39 Brook Street

£45.00

Picked on 3rd June 2021 / Cloudy Day  –  270ml

 

A heady mix of tulip and blossom harvested from Browns Brook Street, with an earthy base to take you on a surprise journey to a hidden garden in Mayfair.

This limited edition candle is hand-dipped to give each glass a unique black marble effect.

Approx 40 Hours Burn Time

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About Our 39 Brook Street Scent

Within the heart of Mayfair sits a house steeped in history, leading to a hidden garden haven secluded from the hustle and bustle of the Capital with only whispers of stories past to keep you company.

 

The fragrance of the hidden garden gives way to fern and a verdant, fresh aroma reminiscent of freshly cut grass after rain with earthy undertones.

About our GPS

How do we make a GPS scent? The whole perfume industry is built upon recreating something – an experience, a location or a time in one’s life.

We do things differently – we go to our locations and literally hand harvest ingredients there in order to create something authentic that doesn’t need a story to go alongside it. We bottle a place and a date in time – maybe the weather impacted it, the seasons did. Either way, it’s a bottle of a location that is so unique we put the GPS coordinate on it so you can track it down yourself.

For our 39 Brook Street fragrance, we took clippings from the secret garden in Mayfair which included – Tulips, Fern, Cherry Blossom, Spring Snowflakes, Hellebore and English Ivy. We then distil and ‘ground’ them in Margate – ie, where the magic happens.

This is how we can make a memory in a bottle; something that can be new whilst also being nostalgic. An evocative fragrance needs no fancy marketing – just a coordinate. And the rest is history.

How To Use

For the first time that you burn your Haeckels candle, allow it to burn for at least two hours, or until the whole top is liquid with wax. This allows for an even burn the next time it is used.

Scent Experience

Top: floral, blossom
Heart: fresh, leafy
Base: earthy infusion

Packaging Science

Mycelium:

Mycelium is the root system of mushrooms (fungi) and is usually found underground where its tiny white threads weave together. Within our packaging, these threads intertwine with agricultural waste such as sawdust, flax and hemp husks and are left to grow around a mould for a period of time. Once the whole mould has turned white it means that the Mycelium has fully encompassed the form and is acting like glue. It is then removed from the mould and left to grow for an additional short period of time, so it takes on the lovely velvety texture. Once it has been dried, the final product is lightweight, yet fire and impact resistant. After being used for its intended purpose, it can be reused, composted or planted in your garden to improve soil quality.

 

Seed Paper:

Our seed paper is made from recycled paper pulp mixed with wild flower seeds. When feeling green-fingered, place the paper on top of a pot of compost and water well. Make sure the paper has access to light and warmth and keep the soil moist. Once the seedlings have grown big enough, you can transfer them to your garden for the birds and bees to enjoy!

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